Aida Nakhla  

Prof. Aida Nakhla

Head of the Buisness Department


Profile

  • Email: Aida.magdi@bue.edu.eg
  • Building: G
  • Employee type: Full-time
  • Room: 229
  • Education History:

    • Ph.D. in Marketing, 1988: Dissertation Topic, “Time Pressure, Attitude Towards Shopping, Shopping Behavior, and Shopping Efficiency,” (The City University of New York, Baruch College). • Master of Philosophy, 1986: (CUNY, Baruch College, USA). • Master of Business Administration, 1975: (Faculty of Commerce, Ain Shams University, Cairo, Egypt). • Bachelor of Science in Business Administration, Excellent with an honor degree, 1968: Faculty of Commerce, Ain Shams University, Cairo, Egypt).

  • Bio:

    JOB EXPERIENCE: • Present: Professor of Marketing, British University in Egypt. • Teaching experience in different Business Schools in Egypt and USA. • Taught different Marketing courses at both undergraduate and graduate levels. • Served at different academic committees. • Designing and implementing numerous training programs for different managerial levels in Egypt and many Arab countries. PUBLICATIONS: • Intensive research in the area of Consumer behavior published in different local and international journals and conferences proceedings. • Different books “In Arabic” in the area of Marketing, Consumer Behavior, and Marketing Research.

Contact US

Address

El Sherouk City , Suez Desert Road , Cairo 11837 - P.O. Box 43

Phone

19283 , +202 26890000 , +202 26300013 / 14 / 15 / 16 / 17 / 18

Mail

info@bue.edu.eg

Website

http://www.bue.edu.eg

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